LinkedIn in 2026 no longer forgives mediocrity. Algorithms are shifting, audience attention is fragmenting, and what worked six months ago is now history. If you consider yourself a communication pro, this event shouldn't pass you by. The main guest will be Sergej Pavljuk, whose recent seminars on the latest LinkedIn changes have been sold out. Alongside him, other top voices on LinkedIn will share their unique know-how.
We'll go deep — to where the line breaks between simply "having a profile" and "truly owning the market." The question is no longer "why be on LinkedIn," but "how to succeed there" without becoming a slave to content. We'll show you how to approach strategic ghostwriting for top management, how to efficiently split responsibilities between an in-house team and an agency, what influences rankings, and how to launch ambassadoring that doesn't end with forced sharing of corporate copy.