STEP 1: Look at the comments on your recent posts and your relevant DMs. Respond to the relevant ones.
STEP 2: Send connection requests. Send them not only to prospects but also to people who interacted with your content but aren’t yet your connections.
STEP 3 (2x per week): Write a post that emotionally engages and excites you. You shouldn’t be bored by your own content.
STEP 4: Look at your feed. Unfollow people who share irrelevant content, and comment on the relevant posts.
STEP 5 (optional): Send private messages to relevant first-degree connections and ask them for a meeting.
DANGERS TO AVOID:
Constantly checking the LinkedIn app: It’s okay to check it just once a day.
Procrastinating on the feed: You are procrastinating when you scroll without taking any action, such as commenting.
Using LinkedIn less than 4x a week.
Sending fewer than 100 connection requests weekly: This is the weekly limit for most users, so take advantage of it.
Publishing only popular content without any professional substance.
Publishing content that lacks your personality.
Doing all of the above on a non-optimized profile.
Set a goal. For me, it’s 20 relevant business meetings monthly with less than 15 minutes of daily effort, plus building a reputation as a global LinkedIn communication expert. What is your goal?